There are hundreds of charitable organizations in our country which are doing a splendid job in various areas.
"We like to do things a bit differently at Sukruthi," says Nagarajan. "And that is, focus on quality and not quantity. While it is highly desirable that we are able to support thousands of needy people, we want to focus on sustaining long-term support for a few hundred people rather than provide one-time support to thousands of people.
For instance, a person may need to undergo a one-time cataract surgery while another person may need dialysis for a period of 5 years before undergoing a kidney transplant. While both are absolutely genuine and important to those two people, our priority would be towards the person needing dialysis for 5 years".
We use a highly personalized approach to help needy patients. We have started our focus on Cancer and Chronic Kidney Disease to start with and plan to expand our reach to support patients with eyes, heart, and other ailments as well over a period of time.